RT @CamilleRoux: Google's New Content Experiments API Turns Google Analytics Into A Full-Blown A/B Testing Platform http://t.co/o4h2g8C5km
June 05, 2013
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Google's New Content Experiments API Turns Google Analytics Into A Full-Blown A/B Testing Platform
Google today launched its new Content Experiments API, a tool that allows developers to easily test their sites' content with programmatic optimization. The new API is deeply integrated with Google Analytics, so developers can use all of Analytics' power to measure their different optimizations.